12th Fail: Within 3 days, Disney+Hotstar’s 12th Fail release became the most watched film of 2023.
Legendary Bollywood filmmaker Vidhu Vinod Chopra’s 12th Fail film has come into limelight after its OTT release on Disney+Hotstar on December 29. Within 3 days of its release, the film has become the most watched film of 2023 on the OTT platform. The biographical film 12th Fail, based on IPS officer Manoj Kumar Sharma, has grossed approximately Rs 20 crore in India and Rs 66.5 crore globally in its 52-day theatrical run. Actor Vikrant Massey has played the role of the protagonist. Despite restricted promotion during its theatrical release, the film was a huge success at the box office.
Following the OTT success, Gaurav Banerjee, Head-Content, Disney+ Hotstar and HSM Entertainment Network, Disney Star, told media house Livemint that the film is performing “exceptionally well” on the OTT platform. “Within three days of its launch on the platform, it has emerged as the most watched film of 2023. Our audiences connected in an incredibly powerful way to the vision of an iconic Indian storyteller, Vidhu Vinod Chopra.
Their honesty and boldness shine through, and we are thrilled by how excited our fans are about this heartfelt story told with so much heart!” Banerjee said while talking to Livemint. Apart from 12th Fail, other popular Hindi films of the year on Disney+Hotstar include Gaslight, Gulmohar, Apoorva, IB71 and The Vaccine War.
