Goa Tourism to participate in ITB Berlin
Panjim: The Goa tourism pavilion is all set to woo visitors at the ITB (International Tourismus-Börse) Berlin 2024, scheduled from March 5 to 7 at the Berlin Expocentre City.
Goa’s participation in ITB Berlin 2024 underlines the state’s strategic focus on expanding its global presence and showcasing its unique tourism offerings to international audiences. One of India’s leading tourist destinations, renowned for its pristine beaches, rich cultural heritage and vibrant lifestyle, Goa recognizes the importance of prestigious events like ITB Berlin to further promote its tourism potential on the global stage.
Goa Tourism Pavilion features interactive exhibits highlighting Goa’s cultural diversity, regenerative tourism, eleventh pilgrimage, St. Francis Xavier’s exhibition held once every 10 years, adventure tourism and eco-friendly initiatives, exploring the hinterland, homestay policy Attractive presentations will be displayed. Caravan policy, spiritual tourism, and much more.
This year the SFX exhibition will be held from November 21 to January 5. The Goa Tourism Pavilion provides attendees with a comprehensive glimpse of the rich experiences of the region.
This year’s showcase promises an immersive journey through Goa’s vibrant culture, picturesque landscape and sustainable tourism practices. Innovation initiatives aimed at preserving Goa’s natural heritage while promoting economic growth and community empowerment will be prominently displayed.
With the participation of eminent hoteliers, tour operators and aviation industry stakeholders, the pavilion underlines the collaborative spirit of the Goa tourism industry. Visitors can engage directly with Goa tourism officials and key stakeholders of Goa tourism, and discover opportunities for partnerships that promote responsible tourism and mutual development.
The Goa Tourism Pavilion will focus on organizing informative B2B meetings to facilitate tie-ups with trade members and tour operators in Germany, thereby creating business opportunities for Goa. Visitors to the pavilion can expect a diverse range of exhibitors across different genres, from boutique accommodation to adventure tour operators, highlighting Goa’s multifaceted tourism landscape.
Additionally, the Goa Tourism Pavilion will showcase innovative initiatives aimed at sustainability and community empowerment, underscoring its commitment towards responsible tourism practices.
Secretary (Tourism) Sanjeev Ahuja, IAS, said, “Celebrating our presence at ITB Berlin 2024 fills us with excitement as we highlight the essence of Goa to the world. Our pavilion at this prestigious event will showcase sustainable tourism practices and Underlines our unwavering dedication to our continued endeavor to showcase rich experiences while protecting Goa’s cultural and environmental heritage. Goa Tourism’s participation in ITB Berlin will attract more tourists to Goa from Germany and many regions.
