Global tablet market grew 15% in the second quarter

New Delhi New Delhi: Global tablet shipments grew 15 per cent (year-on-year) in the second quarter (Q2) of this year, while historically this period has been slow, a report said on Tuesday. According to the latest ‘Global Tablet Market Tracker’ by Counterpoint Research, the market witnessed a comeback in the second quarter of 2024 as tech giants Apple and Samsung rolled out new releases compared to last year, while other market players also displayed strong numbers. Research Associate Kevin Lee said the return of market leaders to normal model release schedules indicates an optimistic outlook for 2024 and is a sign of recovering consumer sentiment led by fresh releases from Apple and Samsung. “Apart from Apple and Samsung, Chinese original equipment manufacturers (OEMs) such as Huawei and Xiaomi also drove growth momentum in the tablet market by offering an increasing variety of model offerings, further boosting demand,” Lee said. Shipments in the worldwide tablet market for the remainder of this year look promising, with the new Apple iPad and Apple iPad mini, as well as Samsung’s flagship S series, expected to launch in the latter half of the year.